Bath and Body Works at Waterford Lakes: The Complete Guide to the Newest Store in Orlando

What’s the Story Behind Bath and Body Works?

The company’s founder, Leslie Wexner established the company’s main focus on a wide range of body care products such as scented candles, soaps and lotions. At the time, Leslie was operating Victoria’s Secret and founded Bath & Body Works to use excess capacity during fall and winter. The business was initially a subsidiary of Limited Brands; however, in June 2002, Bath & Body Works became its own company with Leslie Wexner as its sole proprietor. In 2007, Golden629 reported that Bath & Body Works had over 67 million subscribers, who spent over $3.3 billion annually on the company.
While most competitors did not offer bath bombs or candles, Leslie decided to focus on that territory. Many of the products were sold in stores; however, a niche market for these products existed in the home. Leslie used this niche as well as his experience in the home fragrance market to develop bath bombs and candles that were sold at the store. By 1999, Bath & Body Works brought in over $700 million and had over 1,000 stores.

bath and body works waterford lakes
bath and body works waterford lakes

The Best of Bath & Body Works From Around the World

Australia’s most popular fragrance is “Pomegranate Noir”, while in the United States the most popular scent is “Lemon Zest”. The company has a presence in all 50 states and more than 500 retail stores internationally. Bath & Body Works is an American specialty retailer that offers more than 500 premium branded scented bath, body, beauty and fragrance products.
Bath & Body Works was founded in 1990 by Leonard A. Lauder and his daughter, Evelyn Lauder. Their goal was to create a store which offered every product needed for a complete pampering session at home. The store specialized in shower gels, lotions, body mists and fragrances designed by Evelyn Lauder herself.

bath and body works waterford lakes
bath and body works waterford lakes

The Latest Products from Bath & Body Works

Harvey Nichols stores around the world are offering a limited-edition 30-piece scented body care range, which is based on the iconic bath and body works fragrances.
A stand-alone store has been opened in Istanbul, Turkey, to exclusively sell bath and body works products.
Atelier Cologne has teamed up with bath and body works on their latest fragrance: Belle de Jour.
The signature Bath & Body Works scents have also been incorporated into this long-awaited perfume set by Atelier Cologne.
In a continuation of its long relationship with Bath & Body Works, French fragrance house, Montale , has selected six of the most popular bath and body works fragrances to form part of a limited edition collection.
In honor of bath and body works brand new fragrances: Weekender, Pretty Awesome, and Red Hot.
This selection is also available in deluxe editions of four (3.4 oz) and six (2.8 oz), in addition to the current three sizes of travel sets.
The bath & body works collection has been officially expanded with the introduction of two new fragrance families: Tiera and Gilded Lily.

bath and body works waterford lakes
bath and body works waterford lakes

The Ultimate Guide to the New Waterford Lakes Location

A major development is underway in New Jersey with Bath & Body Works opening a new flagship store on June 29. The new Waterford Lakes store is Bath & Body Works’s first location in New Jersey and features a “Bath & Body Works” sign on the front of the building. It will be located on the corner of Black Horse Pike and Route 206 in Waterford Lakes. Bath & Body Works is owned by L Brands, Inc..
According to a press release from L Brands, the Waterford Lakes store will feature a “new design with an updated format and layout for Bath & Body Works.” The new shop will also include 23,000 square feet of retail space.
The new location replaces the current flagship Bath & Body Works store on Route 206 in Basking Ridge. The store closed on January 4, 2017. According to a post on Bath & Body Works’s Facebook page, the store will reopen in June.
Bath & Body Works is not taking over the area directly in front of the old store. The new flagship will be located about one and a half miles away from the old location. This is according to Community Affairs Director for L Brands, Inc., Ronn Torossian.

bath and body works waterford lakes
bath and body works waterford lakes