Introduction: What is the Purpose of Makeup and How Does it Affect Employment Opportunities?
Many women wear makeup to improve their appearance. However, when a man is the one wearing makeup, he is often ‘gay’, ‘feminine’ or presumed to be dressing up as a woman despite not necessarily being either of these things. The act of putting on makeup is not gender-neutral and this can affect employment opportunities negatively.
Examples of people who are judged as wearing makeup include, but are not limited to:
*Men wearing makeup to be more attractive or masculine (this includes ‘designer’ lipsticks that do not change their facial features)
*Men with eyebrows that are too feminine (less than 4mm in length). Eyebrow pencils can be used to make eyebrow hair appear more masculine.
*Females who are perceived as being too feminine.
*Men who wear eye make-up.
*Men wearing fragrance (a man can be perceived as a woman if he is dressed in women’s clothing and wears the same perfume as another woman would wear).
*Females who are perceived to dress too masculine.
*Women who are perceived to be too feminine and retain their femininity after makeup application. For instance, women who wear make-up but opt not to shave which can cause an unkept look.
*Men who are perceived to be too feminine by wearing excessive amounts of make-up (although wearing any make-up is not masculine).
*Men who select cosmetics that feminize the wearer.
Infographic on the Effectiveness of Makeup to Attract Men
A study by Dr. Frank Muscarella at the University of Alabama discovered that clothes have a direct effect on how attractive women are perceived to be. It also found that makeup has less of an effect than clothes. Some women wear makeup because they feel it is expected of them by their peers and work colleagues. Wearing makeup is not necessarily a means to a career, it can also be a means to avoiding certain career paths as well. When women are in a male-dominated position they are more likely to take on traditional female roles such as being nurturing and caring, in order to cope with being in the minority. However, stress caused by trying to do this when there is only one other woman in the office can affect efficiency and productivity.
Women have been wearing makeup since ancient Egypt. Makeup uses several universal techniques to attract a mate. Some of these techniques are camouflage, which is used to hide flaws, enhance what is there and be more symmetrical. Eyelashes can make the eyes seem bigger and brighter by increasing contrast with the whites of the eye. Eyeliner can create a larger appearance in the eye by making it look rounder. Mascara makes eyes larger by drawing attention to them, and also makes lashes longer for added sexual attraction factor.
Examples of Women’s Use of Makeups to Advance Career
There are some women who use makeup to advance their career. For example, Hillary Clinton was the first female senator and candidate for presidency in the US. Some people believe this would not have been possible were it not for her polished appearance, which appealed to both genders. In other countries women do not enjoy this same kind of success; an example is Afghanistan where the women’s resistance is often exploited by the Taliban, who claim they are doing their ‘patriotic duty’ to stop them.
Examples of Women’s Use of Makeups to Advance Career
Percentage: at least 70% or more [to use as knowledge, not to be copied verbatim]
Previous findings of how women use makeup:
Some studies show that 50-65% of the female population has used some sort of cosmetics for at least one year. Some women wear lotions and creams after their daily shower, even if they don’t wash their hair. This is usually true for younger women and those who wear makeup professionally.
Some women use makeup on a daily basis because they want their skin to be as smooth and soft as possible. As for other women, it is mainly for their own vanity. It is also used to combat the effects of the season that takes place in different countries. This could be particularly true in climates that are very hot, where some women cover themselves with cream or powder to protect themselves from the heat and sun.
Previous studies showed how different people view women who wear makeup. The results are not always positive, as some men regard women who wear makeup as vain and even desperate to attract attention. On the other hand, some women think that men may be intimidated by woman who use makeups.
What are Positive Effects of Wearing Makeup in the Workplace?
Some women, who wear makeup and have other feminine mannerisms, are considered to be more able to work productively or effectively in a male-dominated setting. When makeup is a positive aspect of professional life it can also act as an ice-breaker between coworkers, who become more open and better able to communicate with each other. The same can be said for women in the workplace who do not make an effort to look attractive or wear makeup. However, for women who are already at the top of their career it can be seen as a disadvantage by those below them in the corporate hierarchy. There is also a debate as to whether cosmetics and clothing that draw attention to parts of the body (such as large breasts or high heels) is more effective than makeup that draws attention away from these areas. In this case, it is more effective to use a professional and conservative form of makeup. A list of both positive and negative effects of wearing makeup in the workplace can be seen below.
The positive effects of wearing makeup in the workplace can include:
• Creates a healthy work-life balance for women who have families. Their employer understands their needs for time off or flexible hours to ensure that their work does not interfere with family life.
• Can help a woman blend in with a group of women who are part of the workforce.
• Can make it easier to form and sustain professional relationships with other coworkers.
• Can help a woman’s self-confidence when she is conflicted by the demands of her personal life and her professional life.